Rugby Business Innovation USA Summit 2017

The Rugby Business Innovation Summit is the only sports marketing, infrastructure, leadership and performance conference targeted directly at rugby, with innovation and applicability at its core. A truly global event boasting some of rugby and sports leading Executives, Administrators, Directors, Players and Coaches.

The summit shares insights with some of the biggest social media, television and marketing companies working in the US and globally. The focus is the long-term commercial strategy and growth of the game in the US and is absolutely essential for all those involved with rugby, from elite and collegiate level down to grass root level.

Rugby is the fastest growing sport in the USA with participation in youth rugby increasing by 25% over the past three years and the fastest growing collegiate sport for both men and women. With Rugby 7s having featured for the first time at Rio 2016, the game is rapidly developing a global audience, with television networks competing for the rights to broadcast International, Pro Rugby, Collegiate and 7’s matches.

The Rugby Innovation Summit, USA is designed for club owners, commercial directors and marketing teams alongside athletic directors, coaches, performance directors and players as the only event in the USA designed to share and execute growth, engagement and development strategies.

Across two days, the Rugby Innovation Summit USA brings together the leaders in rugby, from the US and Internationally, alongside leaders from Collegiate and the major US Professional Sports with the most innovative and technology trail blazers in sports marketing, business leadership and commercial decision making to identify and develop the most effective strategies to drive the game forward.

The Rugby Business Innovation Summit is the only sports marketing, infrastructure, leadership and performance conference targeted directly at rugby, with innovation and applicability at its core. A truly global event boasting some of rugby and sports leading Executives, Administrators, Directors, Players and Coaches.

The summit shares insights with some of the biggest social media, television and marketing companies working in the US and globally. The focus is the long-term commercial strategy and growth of the game in the US and is absolutely essential for all those involved with rugby, from elite and collegiate level down to grass root level.

Rugby is the fastest growing sport in the USA with participation in youth rugby increasing by 25% over the past three years and the fastest growing collegiate sport for both men and women. With Rugby 7s having featured for the first time at Rio 2016, the game is rapidly developing a global audience, with television networks competing for the rights to broadcast International, Pro Rugby, Collegiate and 7’s matches.

The Rugby Innovation Summit, USA is designed for club owners, commercial directors and marketing teams alongside athletic directors, coaches, performance directors and players as the only event in the USA designed to share and execute growth, engagement and development strategies.

Across two days, the Rugby Innovation Summit USA brings together the leaders in rugby, from the US and Internationally, alongside leaders from Collegiate and the major US Professional Sports with the most innovative and technology trail blazers in sports marketing, business leadership and commercial decision making to identify and develop the most effective strategies to drive the game forward.

FEATURING 20+ CASE STUDIES FOCUSING ON:

RAISING THE PROFILE: Understanding how to capitalise on the continuing growth of rugby union in the U.S to maximise involvement, improve membership development and improve playing and coaching standards.

COLLEGE RUGBY: Examining how to maximise uptake and investment from the leading Universities

DEVELOPING RUGBY IN THE USA: Examining how to strategically improve performance standards, increase participation and commercial opportunities

DEVELOPING A FAN BASE: How U.S rugby clubs can build a strong and sustainable fan base through effective marketing, PR and fan engagement to attract sponsors and increase revenues

PROFESSIONALISM: Understanding how to set up and establish professional contracts, to protect players and formalise agreements between feeder/professional clubs

MARKETING & TELEVISION: The role of Television in increasing fan base, sponsorships and attracting new people to the game

CLUB PARTNERSHIPS: The most effective ways to advertise and market rugby to the American Market to raise awareness, increase attendances, involvement and commerciality.

RUGBY/BUSINESS NETWORKS: Understanding the rugby/business relationship and the role of each in promoting the other locally and nationally.

EXPANDING THE VIRTUAL CLUB HOUSE: Detailing how to create an environment for club development, membership and sustainable growth

Speakers Include

Steve Lewis, Director, Pro Rugby USA

Guy Richardson, Director of Operations, The British & Irish Lions

Greg Tanner, Rugby Business Analyst, Pro Rugby Agency

Steve Cohen, Founder, National Small College Rugby Association

Mike Bishop, CEO, Hawke’s Bay Rugby Union

Gordon Tredgold, Author, Consultant & Leadership Expert

Rugby World Magazine - Giving unrivalled, in-depth coverage at every level of the game, from the pinnacle of the British & Irish Lions to the lifeblood of our game, grass-roots rugby. In every issue of Rugby World we feature interviews with the biggest names in the game and showcase the best writers to debate the subjects that matter to you.

The Rugby Paper is the UK's number one selling rugby title covering Rugby Union from national teams and Premiership/Pro 12 down to grass roots.

The Rugby Pod provides fans with the most comprehensive coverage of live games, news, scores, video highlights, podcasts, interviews and lots more. For fans, by fans. We have a fantastic panel including ex professionals, journalists and fans all coming together to bring you the best rugby content out there. Download the app and get stuck in! www.TheRugbyPod.com

Physios in Sport - The Association supports Chartered Physiotherapists who are interested in and or work in Sports & Exercise Medicine (SEM). It helps members to develop their knowledge and skills, and it provides a network of like-minded clinicians to promote experiential learning opportunities.

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Book online at http://http://www.rugby-business-innovation-summit-usa.com/ or email info@sports-innovation-network.com